At the very core of Lovely is a profound desire to spread peace of happiness to every corner of the world.
Our story
Latonya Smith, the visionary founder and CEO of Lovely Candle Company established this remarkable business driven by her unwavering passion for curating exceptional scented products that elevate moments and engender lasting memories. Having faced her own share of challenging circumstances, Latonya found solace and inspiration in the power of fragrance, which sparked her unyielding commitment to crafting exquisite products aimed at enhancing mood and reducing anxiety.
Hand poured with care
At Lovely, we have poured expertise and passion into crafting candles that transport the senses each hand, port candle has been thoughtfully blended to evoke pleasant and positive feelings aromatherapy has revealed that certain fragrances are intrinsically linked to changes in mood and mental state by harnessing natural essences that are known to stimulate calm positivity and clarity lovelies collection aims to create an atmosphere conducive to peace of mind.
“Beautifully designed to delight all the senses and a holistic approach that combines scent, vision, and touch bringing customers to a place of peace and contentment”.
- Latonya Smith, Founder & CEO